The internet, along with its latest trend, blogging, is expanding in China and affecting its journalist profession concurrently. However, “We the Media” have a very limited influence in China, in the sense that anyone with basic knowledge about Internet and have access to internet care capable of reporting news in their own way.
Unlike the U.S., where freedom of speech and freedom of the press is protected by the First Amendment, China has a state-owned media system and its news is highly censored by the central government. This is especially the case with sensitive political issues, like Tiananmen Square protest in 1989, along with any types of criticism of the CCP its members. These are the topics that are generally avoided by the public and mainland news outlets. When it comes to internet and blogging, which empowers ordinary people with much more information and a bigger space to express themselves, the CPP puts a comprehensive censorship system on all mainland internet users. As a result, the development of the new media in China has not followed the same trend as the U.S., whose media industry began as, and arguable still is, a democratically-based system.
Blogging in China is getting more and more popular with the public, particularly for the younger generation. People blog about everything in their lives and express all kinds of opinions; many social issues have been brought up and discussed by bloggers. In one of the biggest Chinese blog sites, Sina Blog, posts are divided into different sections, such as entertainment, business, education, etc. One feature that makes the Sina Blog popular is the appearance of celebrities on the blog sites, writing about their daily lives. Although blogging has seeped into the workings of the big media journalists in China, these mainstream journalists are still considered to be polar opposites to their grassroots counterparts.
There are a group of bloggers in China, who have established the Chinese Blogger Conference in order to bring different ideas and discussions about the development of blogs in China. Most of them are supporters of freedom of express oneself and using blogs as a medium of communication, but some said this whole conference is neglected by the Chinese mainstream media intentionally. Some bad news about blogging in China was revealed by Reporters Without Borders recently: over 20 Chinese blog service-providers signed a contract with the Ministry of Information Industry of the CCP, that true identities of bloggers can be found through the signing providers. Chinese grassroots journalism is going to face a bigger challenge of surviving within this hostile environment and of finding a viable way to spread to the wider population.
The pursue of freedom of speech is unavoidable for human beings, but such a change can’t happen in China overnight . The internet and blogging will still play a big role in Chinese Journalism and its importance will continue to increase. For each news organizations, they need to pay more attention to their online readers and audiences; for individual journalists, they need to prepare themselves for the continuing tidal wave that is the blogging trend.